Reason Behind Microsoft’s New Logo

 

Microsoft has a new logo which others think is not visually attractive.  Between social networks like Facebook , LinkedIn and Twitter and all the millions of applications, Microsoft’s software is truly becoming less and less relevant these days.

Below are probabaly some reasons behind Microsoft’s logo change:

New versions of existing products.  Microsoft is rolling out new versions of all its core products, from Windows 8 for PCs and phones to new versions of Office and Xbox services.

Aggressive moves into search, mobile and social. Spinning existing products isn’t going to be nearly enough to stem the tide in an increasingly social and mobile world. First there was Bing for search. Then Microsoft’s first branded tablet, Surface. It pulled the plug on MSNBC to gain more content freedom and reinvented Hotmail as Outlook. Expect more aggressive moves against Apple, Google and Facebook.

Iconic brand. Now think about the iconic Apple brand. The consistent look and feel across all Apple devices and everywhere you experience the brand everywhere. That’s what Microsoft aims to do: bring everything under one iconic brand. That’s the reason behind the simple, clean look and the change in logo font to the one used in its products.

Putting the world on notice. Lastly, CEO Steve Ballmer and company are letting everyone know this isn’t your father’s Microsoft. It’s sending a message to all of Microsoft’s key stakeholders — investors, employees, device-makers, pundits, end users — that it’s aware the world is moving on. Microsoft has put the world on notice that it intends to reinvent itself.

Source: Google News

Pirated Software

Recent survey reveals that for every ten Nigerian software users, eight use non-genuine or pirated copies. The most widely used pirated software is from Microsoft.

Software users in Nigeria are more likely to copy and share pirated software than any other class of software users.  They usually do not buy originals.

Research also shows that professional software are less likely to be pirated than general use software. They prefer originals because of the many challenges with security checks and other difficulties they experience with non-genuine copies.

According to the survey, more than 50% of respondents say if prices were lower they would change (53%) to originals, nine percent stated that they would switch to originals if there is regulation of intellectual property which punishes violation, while 24 percent say they will buy originals if pirated copies have negative impact on their computers.

 

Source: Google News

Asahi Launches Custom Programmed Application Development Services with Mono Framework

Popular among game application developers, Mono is an open source framework built on Microsoft’s .NET platform. The Mono Framework allows programmers to Develop applications that can run both on multiple platforms.

Over the years Mono has integrated many powerful features that have made it a valuable application development framework. To help businesses access custom Mono applications, Asahi Technologies, a New York based custom software development firm provides web technology with Mono Framework.

The success of Linux in running server applications and Windows in desktop has created the need for application development on multiple platforms. Mono Framework is an extensive open source development tool built on .NET, compatible with UNIX, Linux and Windows platform.

The tool offers a powerful environment for writing web service, server-side, rich client applications and deploy them all popular platforms including Linux, Windows, MacOS and UNIX. For businesses seeking the benefits offered by Mono, Asahi Technologies, a New York based custom software development firm provides web technology with Mono Framework.

Source: Yahoo!News

10 File-Sharing Service Options

Here are 10 file-hosting services that can be used to distribute files to an audience via links or email.

Four are dedicated to sending and hosting large files in a corporate context (MediaFire, RapidShare, ShareFile, and YouSendIt), while the other six (Box, Dropbox, Google Drive, Minus, SkyDrive, and SugarSync) are more general, personal-use file-storage services that have mass distribution as an adjunct feature.

All of the services in question allow download links to be generated from uploaded files, which makes it easy to distribute them to a mailing list or other group. That said, they’ve all got a different mix of storage capacities, helper apps and quirks.

Source: InfoWorld